What is User interface design (UI)?

The most important part that the user can deal with after entering your page or site is the user interface. The user interface is also used for visual design, creating visual elements, creating buttons, menus, etc.
Actually, user design is the same visual effect that the user connects with at first glance, and if it cannot attract the audience, it will be very unprofessional for your business. The goal of a user interface is to make the user experience easy and enjoyable. This means that the user can achieve the final result with minimal effort.
In this article, we want to discuss the concept of user interface, its importance and its use in the site and applications.

What is the user interface or UI?

The user interface or UI, which is an abbreviation of the word User Interface, is a space for creating a user with website pages, software, operating system, application, etc. In fact, user interface design aims to provide users with easy-to-use products. Improving communication as much as possible, ultimately leads to user satisfaction and is one of the main topics in the field of IT. UI design is generally about the appropriate position of each element, forms, clickable buttons and how to display texts on pages, etc. to users; which will ultimately be the least used by users.

Who is the user interface designer?

User interface designer UI Designer is a graphic designer who expertly uses the factors mentioned above. He decides about the beauty of appearance and what feeling it conveys to the user. Also, seemingly small decisions such as the colors of designs and schemes (designs), buttons, font type and size are used, and spacing and… are decided. In addition to all these factors, they must be consistent in the sense they convey.

Principles of user design

Before going into the UI design process, you should know the basic principles of UI implementation. The principles that a professional designer should keep in mind and follow when implementing a project. The five basic principles of user interface or UI design are:

The principle is correct

One of the most important principles that must be observed in its use is the principle of communication design. No matter how great the product is, you must at least make it usable by the user. The user should not have to follow a complicated path to perform complex processes. In other words, no matter how complex the technology is, you have to keep it simple.
With the increasing advancement of technology and their sophistication, designers are competing with each other to maintain security. In general, all products, including websites, software, mobile applications, etc., are looking for a simpler user interface in each version.

Phenomenal principle

Visibility is another important principle of UI. What information is exposed to the user is very important. The design should be easy to use. Also, you should keep useless and unused items away from the user. So it is important that the design includes all the things that the user may need. And it should be empty of worthless and irrelevant, unnecessary or secondary items so that the user’s confusion page information is changed.

The principle of notification

There is a possibility of errors, problems or changes in all systems; It is important to properly inform the user of these exceptions or changes that may apply. You need to explain to the user what to do in these cases, what happened? And what is the next step? This notification includes things such as the description of the problem, when it will be fixed, changes in it, and how to work with these types of changes.

The principle of structure

The main principles mean that according to the type of work, you must have a specific design, purpose, meaning and direction. Also, related categories should be placed together and be understandable for users.
The meaning of principles is that related categories should have a certain order and structure together. that is understandable for users. In such a way that the user can understand which section he should refer to in order to meet his needs by seeing the page once.

Originality

The meaning of originality or tolerance of UI is that it should be done with the lowest percentage of error. And the system should be designed in such a way that it has flexibility and increase in relation to the occurrence of errors and problems. In order that if an error occurs, the system will not crash in general and fix the error using the buttons.

Types of user interface

There are various types of user interface design, which we will examine each of them below:

Command Line Interface (CLI)

This connection is used to execute commands, which is mainly used in programming.

Natural Language Liaison (NLI)

This communication allows communication between the user and the device instead of computer language.

Interface on the menu

In this type of communication, users are connected to the tools of lists and pages with devices. User interface design uses a list of options to navigate within an application or website. For example, automatic teller machines (ATMs) use menu-based user interfaces and are easy to use for all users.

Graphical user interface (GUI)

From graphic icons, it allows communication with devices to create users. For example, this type of user interface is used to create buttons on websites.

Form-based interface

In this type of user relations, creating a list of questions and options for the user causes interaction with the sites. In this way, it is used to enter websites or applications where you can choose limited options. For example, the device settings menu is based on this user interface.

Touch user interface

These user interfaces interact through touch or long hold. All smartphones, tablets and other devices that work with touch screens use a touch interface.

Voice User Interface (VUI)

This interface can cause communication between the user and the device with the help of speech. In this model of the user interface, interaction between humans and machines is done using voice commands.
All kinds of virtual assistants, speech to text, GPS, etc. are among the devices that use voice user interface.

UI design sections

In the design of the user interface, there are some things that must be paid attention to. In the following, we will explain these cases and the methods of handling them.

Visual design

The most important part of UI design is its visual design. The main purpose of visual design is to shape and improve the user experience by using images, patterns, graphic designs, typography, creating empty spaces, layout and coloring. By using visual design techniques, you can design the final product based on aesthetic principles and become user-friendly in the best way.

Graphic Design

Graphic design includes creating still, moving and motion graphics images. With an attractive graphic design, users can be more attracted to the product. Graphic design is responsible for combining images, typography, or moving graphic items or motion graphics in such a way that they can impress the audience or customer.
Graphic design is looking for Pixel Perfection. This means that all points, empty spaces and colors must be in harmony with the principles governing the brand. Note that graphic design is a specialized field and creating extraordinary designs will require professional skills as well as sufficient experience.

Mockup

A mockup is actually a small or same-sized sample of the original design that is provided for preview, design evaluation, advertising or other purposes. Mockup design means to see the final design with its visual details, such as colors and typography.
In fact, with the help of mockup design, you can find the weaknesses of the plan and correct it. He also tried various options to increase the attractiveness of the design.

Colors

Colors have a great impact on the user’s mind. In fact, each color conveys its own unique feeling to the user. Using the right colors in various projects will have a great effect on its attractiveness to users.
Note that the choice of colors in any project should be done intelligently and proportionately to be effective. In addition, another important point that you should pay attention to is the smart use of brand colors according to the intended design and message.

Typography

Typography is actually the skill of using fonts in the right place and using and organizing them correctly. Also, the readability of the font, its size and beauty are very effective in typography. The purpose of typography is to present beautiful and legible texts to the user. In short, typography will add another layer of meaning to your text.

The impact of user interface on SEO

The impact of the user interface on SEO is not hidden from anyone. If your site has a good UI, you can eventually attract and retain many users.
When the user enters your site, if it is easy for him to work with your website. And also the content of your site should be complete and useful for him. Will definitely spend more time on your site. And will visit other pages of your site. And he may visit your site more often. This creates a positive and successful user experience, and search engines welcome this. And finally, it will be very effective in increasing the rank of your site.
The difference between graphic design and user interface design
Basically, the user interface designer needs to know about graphic design. But his main goal is not to design a beautiful product; Rather, he wants the user to be able to use his product easily.
In one phrase, it can be said that the graphic designer intends to produce a beautiful product. But the user interface designer aims to produce a product that is simple and easy to work with.

final word

In this article, we tried to introduce you to the concept of UI or the user interface, which actually aims to create a suitable and simple platform for the user to work with products. If you are interested in this field, you have a long way to go. And you should start learning the necessary skills in this field right now. We hope that this tutorial was useful for you and that you got acquainted with the concept of user interface, its principles and how to design it correctly.